with Michael Jay (E-RYT 200, YACEP) and guest Ingrid Thompson. Pricing services is one of the most common issues for yoga professionals. There is no true industry standard—rates fluctuate based on location, experience, and demographics. This workshop walks through best practices, pricing strategies, and the magic formula for yoga businesses. Look at drop-in rates, intro offers, and monthly memberships designed to engage and retain students whether you are a yoga studio or solo yogi-preneur. This workshop also provides additional support through the Yoga Alliance CommUnity Forum.